This campaign brought to life the mehdiocrity that is the existing hybrid market as a way to launch the Honda Insight. We worked with director Patrick Daughters to create a hyper-visual world of meh-ness. The campaign spanned TV, social and digital, plus a large-scale digital OOH installation.
2019 Gold ADDY “Social Campaign”
2019 Silver ADDY “Television Campaign”
2019 Silver ADDY “Campaign Sound Design”