Project Courage is a charity initiative to bring joy and stress relief to hospitalized children. Concepted from start to finish by our team at RPA, the Honda Shogo is a small electric, motorized vehicle that transports sick kids to and from their treatments and procedures. The initiative is now being rolled out to children’s hospitals across North America.
Awards:
One Show - Bronze Pencil - Branded Entertainment: Experiential / In-Person Events
One Show - Bronze Pencil - Pharma: Innovation and Transformation
Indie Awards - Gold - Audiovisual
ADC - Design for Good - Single
Clios - Silver: Consumer Brand Health - Experience/Activation
Clios - Bronze: Consumer Brand Health - Partnerships & Collaborations
Clios - Shortlist: Consumer Brand Health Initiative - Design
Gold Addy
Shorty Impact Awards - Corporate Social Responsibility, Automotive, Long Form Video