This was my campaign for Super Bowl 2017, featuring some awesomely embarrassing high school portraits of inspiring figures. Directed by Angus Wall and produced by Elastic, the spot utilized lookalikes and 3D body scans – among other VFX magic. The campaign generated a 500% increase in Honda website visits, 4,590 PR clips, 48 million views, and 4.6 million shares/comments.

Clio Award Shortlist for Special Effects

Indie Award for “Best Creativity”

One Show Merit “Social Media Campaign”

#2 AdMeter Ranking